2024 Technology Trends For Fast-Growing Organizations

2024 Technology Trends For Fast-Growing Organizations: Bobbi is SVP, Software Engineering at Loopio. She is a technology leader with over 25 years of diverse experience in the industry.

As we begin 2024, it’s a moment for reflection on the past year, crafting new New Year’s resolutions, and embracing the year ahead with optimism. It’s also an opportune time to assess innovations and contemplate broader technology trends. Looking ahead into 2024, it’s evident that technology will center on new advancements, and potential threats, stemming from artificial intelligence (AI).

Here are four AI-driven trends that rapidly expanding companies should ready themselves for in the coming year.

1. Technology will become more human.

We’re experiencing a period of swift transformation, where computers and software are on the brink of becoming more human-like, acquiring the capability to see and even hear through advanced speech recognition technology. This will significantly alter how we engage with technology.

It’s no longer just about passively typing a response; for the first time, we’re confronted with the challenge of designing a system that can interpret visual images, text, and auditory input. With the groundbreaking release of GPT-4’s image and text interpretation feature, we’ve entered a new era of software capabilities. While this advancement offers entertainment and utility. It’s crucial to integrate this development into our approach to software products and technology solutions. As usual, small companies will swiftly adopt this trend, leading to the emergence of innovative solutions centered around this capability.

2. Focus on security and protect against increasing threats.

In 2023, AI revolutionized the world, prompting companies to swiftly adopt AI technology.

Initial excitement was tempered by security concerns and potential risks. The realization quickly set in that this breakthrough comes with heightened security risks, requiring us to learn how to navigate them.

As AI technology matures, security threats are expected to increase. Companies will become more aware of the risks and vulnerabilities associated with AI. There will be a greater focus on the fidelity of the data used to train models, and questions will arise about the ethical collection of this data.

With the increased use of AI, social engineering attacks are also expected to rise. According to a CrowdStrike report, 80% of security breaches result from compromised identity. This underscores the importance of identity protection in cybersecurity and how companies protect against emerging threats.

What does this mean for fast-growing companies in 2024? We can expect to see more organizations prioritizing security and implementing innovative solutions. Small companies will adjust their operations to ensure their solutions are resilient, meeting the growing customer demands for security.

The security posture of all tech companies will be tested. Not only by large enterprises but also by their small commercial customer base.

3. More AI-augmented development will emerge.

The trend began in 2023 with the launch of AI developer efficiency tools such as Amazon CodeWhisperer and GitHub Copilot. In 2024, this trend is expected to gain momentum, offering a greater variety of tools and choices.

Small companies are likely to swiftly embrace these tools as they enable them to accomplish more with fewer resources, leading to faster operations. These tools assist developers in generating more code, converting legacy code, and creating unit and UI tests. While GPT-4 already has advanced capabilities to aid developers in code generation. Recent articles suggest that developer productivity will increase exponentially due to this trend. Indicating further advancements.

4. Extended reality will go mainstream.

We’ve been discussing virtual reality and augmented reality for years with the expectation that they would revolutionize our world. However, progress in hardware development took longer than anticipated. Now, a breakthrough trend is emerging: Mixed reality, spearheaded by major brands like Apple, is entering the market to make this technology mainstream.

What has fueled the growth in this area? The gaming industry has played a significant role in advancing this technology. AI will enable new game developers to enter this space. Which is still in its early stages, providing an opportunity for organizations that can approach it strategically.

What comes next?
Looking ahead in the tech world. The pace of AI innovation is rapidly accelerating and will continue to do so. The year 2024 will be dominated by the four AI and security trends mentioned earlier.

In light of these changes, professions are rapidly evolving and adapting to this new reality. Engineers and IT professionals, in particular, will be at the forefront of these changes. Continually learning and unlearning to keep pace with new innovations.

What does this mean for you and your organization? Expect more rapid and constant change. Staying informed about new trends and technologies will become essential for everyone, as the world around us continues to evolve.

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